Supreme Court rules for POM Wonderful in false advertising case

[JURIST] The US Supreme Court [official website] ruled [opinion, PDF] Thursday in POM Wonderful LLC v. Coca-Cola Co. [SCOTUSblog backgrounder] that POM Wonderful can go ahead with a federal false advertising lawsuit under the Lanham Act [text]. Pom Wonderful sued Coca-Cola Co. [corporate websites] for allegedly deceiving consumers about the amount of pomegranate juice in one of its beverages, labeled as "Pomegranate Blueberry Flavored Blend of 5 Juices." Pom Wonderful contends that the label is misleading because the beverage contains…


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